Bye-Bye NRA? Not So Fast.

Mike Weisser
4 min readFeb 25, 2024

Any of my friends in Gun-control Nation who thinks that the NRA will be out of business because a New York jury has told Wayne-o and Wayne Phillips to repay $6.4 million they stole and squandered over the years, better think again. Sorry folks, but guns and gun owners aren’t about to disappear from the American scene.

Back in the 1980’s, I was one of a group of Smith & Wesson distributors and dealers who spent a weekend at the factory in Springfield reading a very detailed marketing survey which the company had commissioned to learn who was buying and owning their guns.

The iconic gun company sold several hundred thousand guns every year but sold almost all of them to 30 or 31 national wholesalers who then sold the guns to retailers who then sold them to gun nuts like me.

So, when S&W discovered that the handgun market it had taken away from Colt after World War II was now being taken away from them by the European imports like Sig and Glock, they hired a marketing company to interview three sets of consumers: people who owned their guns, people who owned guns made by other gunmakers and people who didn’t own guns at all.

Want impressed me more than anything else about the survey was one basic fact: No matter how you sliced it and diced it by gender, age, race, income, location, or anything else, more than two-thirds of…

--

--