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The Kamala Campaign Gets In Gear!

Mike Weisser
3 min readAug 5, 2024

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My sister, the eagle-eyed lawyer, sent me an email this morning with an attachment which is the first video released by the Kamala campaign. You can watch it right here.

Anyone who thinks you can produce a video like this if your political campaign has only been in the planning for two weeks doesn’t know anything about media or anything about campaigns.

I have been looking at campaign media for I don’t know how many years and I can’t even begin to count up the number of 60-second campaign videos I have seen, but it must be at least in the several hundreds, maybe a couple of thousand, God know what the number really is.

But whatever it is, I have never (read: never) watched a campaign video which combines the imagery and messaging of this video in such a clear, strong, and direct way.

And what makes this campaign advertisement so good is that it not only evokes a sense of the excitement and anticipation which has erupted in the last two weeks, but just as important, it promotes a narrative which can’t be topped by the other side, no matter what they say or do.

To begin, the whole stream is wrapped around one word — freedom. Now this is a word that the populist phonies surrounding Trump love to throw out there to claim that you can’t be ‘free’ and depend on the government to get things…

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Mike Weisser
Mike Weisser

Written by Mike Weisser

Former college professor, IT Vice-President, bone fide gun nut, https://www.teeteepress.net/

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